Rink Printing Company, South Bend, Indiana
A longtime South Bend printer who recently acquired both a new building and another printing company, the time was right to boost Rink Printing’s image in the minds of print buyers. The sales team needed a piece to set them apart. Using copy written by Rink staff, the page design emulates the curve in the Rink logo both through the custom diecut on the envelope and the stock photos on each spread. Printing was done, of course, by Rink, and used full-color plus silver metallic, dull and gloss varnishes. This was truly a team effort from start to finish!